Glossary entry (derived from question below)
Dutch term or phrase:
redactioneel vermelden
English translation:
advert + extra text option
Added to glossary by
Chris Hopley
Jul 24, 2003 00:27
20 yrs ago
Dutch term
Netherlands
Dutch & German to English
Native in: English (Variants: US, Australian, Canadian, New Zealand, British, UK, Irish)
Works in: German to English, Dutch to English, Flemish to English, and 1 more.
redactioneel vermelden
Dutch to English
Marketing
Advertising / Public Relations
advertising
"We hebben het verzoek gekregen uw bedrijf redactioneel te vermelden in onze gids".
Does this mean the inclusion of an article?
Does this mean the inclusion of an article?
Proposed translations
(English)
| 4 +4 | publish a profile of your company |
AllisonK (X)
|
| 5 +1 | to write an advertising feature |
Dave Greatrix
|
| 4 +1 | Mention your company in an article |
Tina Vonhof (X)
|
| 4 +1 | To feature your company in our guide |
jarry (X)
|
Proposed translations
+4
6 hrs
Selected
publish a profile of your company
I do translations for a bimonthly trade magazine, and this feature (redactioneel) is just called a 'company profile' in the magazine.
It is an 'advertorial' in the sense that it promotes the company being featured, but is a profile of the company and its products/services.
Company Profile The Best Local Advertising In America. Period. It all boils
down to results. And great results are why Clipper Magazine, Inc. ...
www.clippermagazine.com/companyprofile.cfm
... Company Profile: Info Touch. In our continuing series, MP2K profiles a company
actively developing a vertical-market solution using MapPoint. Introduction: ...
www.mp2kmag.com/articles.asp?ArticleID=62 - 20k - 23 juli 2003
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Note added at 2003-07-24 07:16:10 (GMT)
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here\'s are some good refs:
... BID). BID profiles a company from every perspective, making it one
of the most comprehensive company directory sources available. ...
www.onesource.com/providers/list_2.asp - 41k - 23 juli 2003
... Each month, The Solutions Marketing Group profiles a company that has excelled
in making advances for customers and/or employees with disabilities. ...
www.disability-marketing.com/whatsnew/2000-10-02.php4 - 12k
... Your company will have its own mini home page on Job-Search!™ In addition to
descriptive information which profiles your company, and a link to your own ...
job-search.virtualave.net/about.htm - 11k - 23 juli 2003
... the following: Service Directory Entry -- This free entry profiles
your company and provides contact information. Periodically, you ...
www.rangerbuddy.com/companies.htm
... the following: AAF Corporate Membership Directory - Gain company exposure
as AAF profiles your company in its Corporate Directory. ...
www.aaf.org/corporate/benefits.html - 25k
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Note added at 2003-07-25 07:35:31 (GMT)
--------------------------------------------------
For Jarry: I agree with your explanation of the differences between \'feature\' and \'profile,\' I was only quoting my J.I. Rodale.......;)
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Note added at 2003-07-25 07:37:04 (GMT)
--------------------------------------------------
One more note for Jarry: I didn\'t necessarily mean for Chris to use the verb \'profile,\' but the noun - publish a profile - again, as I and others have said, it would depend on the context. If only one company is \'featured,\' the term \'company profile\' would be appropriate here........all a question of the context I think.
It is an 'advertorial' in the sense that it promotes the company being featured, but is a profile of the company and its products/services.
Company Profile The Best Local Advertising In America. Period. It all boils
down to results. And great results are why Clipper Magazine, Inc. ...
www.clippermagazine.com/companyprofile.cfm
... Company Profile: Info Touch. In our continuing series, MP2K profiles a company
actively developing a vertical-market solution using MapPoint. Introduction: ...
www.mp2kmag.com/articles.asp?ArticleID=62 - 20k - 23 juli 2003
--------------------------------------------------
Note added at 2003-07-24 07:16:10 (GMT)
--------------------------------------------------
here\'s are some good refs:
... BID). BID profiles a company from every perspective, making it one
of the most comprehensive company directory sources available. ...
www.onesource.com/providers/list_2.asp - 41k - 23 juli 2003
... Each month, The Solutions Marketing Group profiles a company that has excelled
in making advances for customers and/or employees with disabilities. ...
www.disability-marketing.com/whatsnew/2000-10-02.php4 - 12k
... Your company will have its own mini home page on Job-Search!™ In addition to
descriptive information which profiles your company, and a link to your own ...
job-search.virtualave.net/about.htm - 11k - 23 juli 2003
... the following: Service Directory Entry -- This free entry profiles
your company and provides contact information. Periodically, you ...
www.rangerbuddy.com/companies.htm
... the following: AAF Corporate Membership Directory - Gain company exposure
as AAF profiles your company in its Corporate Directory. ...
www.aaf.org/corporate/benefits.html - 25k
--------------------------------------------------
Note added at 2003-07-25 07:35:31 (GMT)
--------------------------------------------------
For Jarry: I agree with your explanation of the differences between \'feature\' and \'profile,\' I was only quoting my J.I. Rodale.......;)
--------------------------------------------------
Note added at 2003-07-25 07:37:04 (GMT)
--------------------------------------------------
One more note for Jarry: I didn\'t necessarily mean for Chris to use the verb \'profile,\' but the noun - publish a profile - again, as I and others have said, it would depend on the context. If only one company is \'featured,\' the term \'company profile\' would be appropriate here........all a question of the context I think.
4 KudoZ points awarded for this answer.
Comment: "The bedrijf in question is a campsite. My client informed me (and I saw an example) that 'redactioneel vermelden' means that a paragraph of running text was included in addition to the basic advert. A basic advert (i.e. geen redactionele vermelding) means that only the campsite's basic details and facilities are mentioned as briefly as possible."
+1
1 hr
Mention your company in an article
Yes Chris, it means inclusion of an article. From the Dutch text I would guess it is not an article specifically about this company but the company will be mentioned in the article. You can probably tell from the context whether this is correct.
Peer comment(s):
| agree |
AllisonK (X)
: on the context issue - but it does refer to an article either mentioning the company or featuring the company in its content
5 hrs
|
+1
4 hrs
Dave Greatrix
United Kingdom
United Kingdom
Native in English
United Kingdom
Dutch to English Technical Translator
Native in: English
Works in: Dutch to English, Flemish to English
Related KudoZ points
:
4
to write an advertising feature
I think it's a little stronger than "article". When I had my bar in Holland, I was constantly pestered by guys selling advertising space. This was often the carrot, certainly when you weren't an existing customer.
Peer comment(s):
| agree |
Kate Hudson (X)
: write about your company in an advertsing feature would be even better
1 hr
|
| neutral |
AllisonK (X)
: IMO, these are those adverts that you see in the magazines which promote quick weight-loss products, hair removal (or growth) products, etc........;)
2 hrs
|
+1
8 hrs
To feature your company in our guide
is what I think it means.
Peer comment(s):
| agree |
writeaway
: yes but didn't Allison basically explain that?
32 mins
|
|
No, she used the verb to profile.
|
|
| neutral |
AllisonK (X)
: according to J.I. Rodale's "The Synonym Finder," 'feature' is a synonym for 'profile'.......;)
11 hrs
|
|
To feature: to give prominence to; to profile (what a horrible verb): to draw, write or make a profile of. A big difference don't you think?
|
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