SEO - help!
Autor vlákna: Jose Ruivo
Jose Ruivo
Jose Ruivo  Identity Verified
Portugalsko
Local time: 13:48
Člen (2007)
angličtina -> portugalština
+ ...
Jan 18, 2024

Hi everyone,

I've been asked to perform SEO tasks before the corresponding website localization, and I don' know to do it Any kind, and knowledgeable, soul who can help?

Thank you!


 
Uta Schulz
Uta Schulz  Identity Verified
Portugalsko
Local time: 13:48
Člen (2013)
angličtina -> němčina
+ ...
SERanking Basic course + trial Jan 18, 2024

Hi Jose,

Well, that's nothing that you'd explain in a post. But you can get the basics in 1 day, I'd say. During my Master's I though that the SERanking Academy gets you on track pretty fast:
https://seranking.com/academy.html > Start with SEO Basics and for the research for your SEO job use the free trial.

I recorded a little video for a translator who was to research S
... See more
Hi Jose,

Well, that's nothing that you'd explain in a post. But you can get the basics in 1 day, I'd say. During my Master's I though that the SERanking Academy gets you on track pretty fast:
https://seranking.com/academy.html > Start with SEO Basics and for the research for your SEO job use the free trial.

I recorded a little video for a translator who was to research SEO for a website of mine. Send me a message if you are interested in the link.
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Samuel Murray
Samuel Murray  Identity Verified
Nizozemsko
Local time: 14:48
Člen (2006)
angličtina -> afrikánština
+ ...
@Jose Jan 18, 2024

Jose Ruivo wrote:
I've been asked to perform SEO tasks before the corresponding website localization, and I don' know to do it

Even if you know what SEO is and what some of the tasks associated with SEO can be, it is not sufficient for the client to ask you to "perform SEO tasks" -- that doesn't tell you anything about what it is that the client wants you to do. Can you be more specific about which SEO tasks you were requested to perform?


Recep Kurt
 
Jose Ruivo
Jose Ruivo  Identity Verified
Portugalsko
Local time: 13:48
Člen (2007)
angličtina -> portugalština
+ ...
AUTOR TÉMATU
Thank you! Jan 18, 2024

Uta Schulz wrote:

Hi Jose,

Well, that's nothing that you'd explain in a post. But you can get the basics in 1 day, I'd say. During my Master's I though that the SERanking Academy gets you on track pretty fast:
https://seranking.com/academy.html > Start with SEO Basics and for the research for your SEO job use the free trial.

I recorded a little video for a translator who was to research SEO for a website of mine. Send me a message if you are interested in the link.


Dear Uta,

Thank you very much! We'll take the course - there's two of us working on this

Yes, I'd appreciate your video.

Thank you!


 
Jose Ruivo
Jose Ruivo  Identity Verified
Portugalsko
Local time: 13:48
Člen (2007)
angličtina -> portugalština
+ ...
AUTOR TÉMATU
@Samuel Jan 18, 2024

Samuel Murray wrote:

Jose Ruivo wrote:
I've been asked to perform SEO tasks before the corresponding website localization, and I don' know to do it

Even if you know what SEO is and what some of the tasks associated with SEO can be, it is not sufficient for the client to ask you to "perform SEO tasks" -- that doesn't tell you anything about what it is that the client wants you to do. Can you be more specific about which SEO tasks you were requested to perform?


These are the instructions I got:
"/ Keyword research as an Excel list
/ SEO-optimized Transcreation as Word file"


 
Zea_Mays
Zea_Mays  Identity Verified
Itálie
Local time: 14:48
angličtina -> němčina
+ ...
refuse Jan 18, 2024

Jose Ruivo wrote:

These are the instructions I got:
"/ Keyword research as an Excel list
/ SEO-optimized Transcreation as Word file"

If you have no experience, refuse the job. It involves big responsibilities and you need a paid keyword tool account in order to get reliable keywords with related figures and competition level for the specific region.


 
Jose Ruivo
Jose Ruivo  Identity Verified
Portugalsko
Local time: 13:48
Člen (2007)
angličtina -> portugalština
+ ...
AUTOR TÉMATU
Original or translated site? Jan 19, 2024

Hi again everyone,

Am I correct in assuming the SEO tasks should be performed on the translated site already on line, rather than the original site that is meant to be localized?

Thank you.


 
Lingua 5B
Lingua 5B  Identity Verified
Bosna a Hercegovina
Local time: 14:48
Člen (2009)
angličtina -> chorvatština
+ ...
SEO Jan 19, 2024

You can’t get SEO information in a forum post, it’s a complex subject. It also involves a lot of testing, your keywords are supposed to be tested in terms of conversion, then you have to do it again if it doesn’t convert.

 
Jose Ruivo
Jose Ruivo  Identity Verified
Portugalsko
Local time: 13:48
Člen (2007)
angličtina -> portugalština
+ ...
AUTOR TÉMATU
How did you learn? Jan 19, 2024

OK, I am not ready to take this task now. But I still want to learn. Other than the ressource sugested by Uta, any other sugestions?

From the comments, I am assuming that someone here, other than Uta, has learned how to do it. How did you learn?

Thank you.


 
Lingua 5B
Lingua 5B  Identity Verified
Bosna a Hercegovina
Local time: 14:48
Člen (2009)
angličtina -> chorvatština
+ ...
I didn’t Jan 19, 2024

To be successful at SEO, you need a combined knowledge: some coding, web design, web development, search engines and a lot of things that are happening in the background. You may learn some superficial SEO without all these things, but then you won’t get conversions.

You’ll usually join a team that will involve a digital marketer, web developer etc, they may send you to do some support tasks such as keyword research etc.

As Samuel said, your client didn’t even spe
... See more
To be successful at SEO, you need a combined knowledge: some coding, web design, web development, search engines and a lot of things that are happening in the background. You may learn some superficial SEO without all these things, but then you won’t get conversions.

You’ll usually join a team that will involve a digital marketer, web developer etc, they may send you to do some support tasks such as keyword research etc.

As Samuel said, your client didn’t even specify what type of SEO tasks they want.

You may take up a course (there are many online I assume), but you’ll only get pieces of knowledge there.

IMO, the majority of SEO involves technical knowledge and web pathaways.

[Edited at 2024-01-19 11:31 GMT]
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Zea_Mays
 
Muhammad Nasir Aziz (X)
Muhammad Nasir Aziz (X)
Pákistán
Local time: 18:48
Need basic knowledge Feb 20, 2024

For this you should learn about present techniques for seo because search engines revise its search policy after some time.

Thank you.


 
Muhammad Nasir Aziz (X)
Muhammad Nasir Aziz (X)
Pákistán
Local time: 18:48
Why SEO Apr 1, 2024

Hi Jose,

Local SEO is becoming the ultimate pitchfork for small enterprises to discover and generate traffic to the places that are valuable for companies due to the proximity.
According to the research done by Google, half of the mobile search queries are location-driven, and the same research discovered that 72% of the consumers perform a business location search either on Google Maps or Google search engine.
Updating something doesn't mean that the ranking increases i
... See more
Hi Jose,

Local SEO is becoming the ultimate pitchfork for small enterprises to discover and generate traffic to the places that are valuable for companies due to the proximity.
According to the research done by Google, half of the mobile search queries are location-driven, and the same research discovered that 72% of the consumers perform a business location search either on Google Maps or Google search engine.
Updating something doesn't mean that the ranking increases in Google's results. New content is required; knowledge evolves as well. In fresh content paraphernalia, Google uses website update as the integral criterion for ranking. Keeping your site content fresh will improve its ranking.
SEO planning should consider keywords with a low competition and the application of long-tail keywords to serve in exotic markets and smaller niches as they increase traffic unlike highly competitive generic high volume keywords.
These keywords help businesses to engage in market specialisation and communication with a particular targeted segment, which the chances of conversion are high.
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